MIT Sloan Management Review — Brand Refresh
MIT Sloan Management Review was evolving beyond a traditional publishing model, expanding into digital toolkits, research guides, and paid experiences. With an identity that was inconsistently implemented across print and digital, establishing a unified visual foundation became increasingly important. I led the identity refresh from concept through implementation, designing a new logotype and monogram and developing a cohesive system for use across the organization.
Art Direction for Editorial Illustration
Skyward Magazine — Shun Series
Embroidered Illustration: Miyuki Sakai; Studio Photography: Mami Ishizawa
Skyward Magazine — Walkabout Series
Illustration: Yumiko Noguchi
MIT Sloan Management Review
Illustrations: Matt Harrison Clough; Carolyn Geason-Beissel/MIT SMR | Getty Images
Bloom Wildly Lettering
A celebration of spring in full bloom. A speculative concept for Daisy, the Marc Jacobs fragrance. “Bloom” grows leaf-like Tuscan serifs beneath a crown of flourishes, while the free-flowing script of “Wildly” evokes something less cultivated.
Cards & Greetings
Year of the Tiger
This custom-lettered New Year’s card celebrates 2022, the Year of the Tiger. Developed from hand sketches and finished with hot-stamped gold foil printing, the card was sent to clients, vendors, and friends in the Japanese tradition of zodiac-themed New Year’s greetings.
Mother’s & Father’s Day Cards
Original holiday card designs, hand-drawn and hand-lettered, then developed digitally.
Thank you for your time
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